{"id":20664,"date":"2026-11-09T11:01:31","date_gmt":"2026-11-09T17:01:31","guid":{"rendered":"https:\/\/careers.veolianorthamerica.com\/job\/digital-content-senior-communication-specialist\/"},"modified":"2026-11-12T16:01:19","modified_gmt":"2026-11-12T22:01:19","slug":"digital-content-senior-communication-specialist","status":"publish","type":"job_listing","link":"https:\/\/careers.veolianorthamerica.com\/fr\/job\/digital-content-senior-communication-specialist\/","title":{"rendered":"Digital Content Senior Communication Specialist"},"content":{"rendered":"<p><strong>Description de l'entreprise :<\/strong><\/p>\n<p>Veolia en Am\u00e9rique du Nord est la soci\u00e9t\u00e9 environnementale la mieux class\u00e9e aux \u00c9tats-Unis pendant trois ann\u00e9es cons\u00e9cutives, et le plus grand op\u00e9rateur priv\u00e9 d'eau et fournisseur de technologies ainsi que le leader du traitement des d\u00e9chets dangereux et de la pollution du pays. Elle offre une gamme compl\u00e8te de services de gestion de l'eau, des d\u00e9chets et de l'\u00e9nergie, y compris le traitement de l'eau et des eaux us\u00e9es, la collecte et l'\u00e9limination des d\u00e9chets commerciaux et dangereux, le conseil en \u00e9nergie et la valorisation des ressources. Veolia aide des clients commerciaux, industriels, de sant\u00e9, de l'enseignement sup\u00e9rieur et des municipalit\u00e9s dans toute l'Am\u00e9rique du Nord. Bas\u00e9e \u00e0 Boston, Veolia emploie plus de 10 000 personnes r\u00e9parties sur plus de 350 sites en Am\u00e9rique du Nord.<\/p>\n<p><strong>Objectif du poste :<\/strong><\/p>\n<p>The Digital Content Sr Communication Specialist serves as a hands-on practitioner and key strategic contributor within Veolia\u2019s North America Communications team headquartered in Boston. Reporting directly to the Senior Manager of Digital Engagement, this role is responsible for executing daily digital content creation, updating corporate web properties, driving organic and paid social media programs, and elevating Veolia&#8217;s brand presence across all digital channels.<\/p>\n<p>Designed for an agile, execution-oriented professional, this role manages high-volume content production while contributing to campaign strategy. The Digital Content Sr Communication Specialist will bring fresh ideas to enhance social media strategy, optimize content for modern search engines and Generative AI \/ Large Language Models (LLMs), and collaborate seamlessly across a complex corporate matrix with stakeholders of all seniority levels.<\/p>\n<p><strong>Principales fonctions\/responsabilit\u00e9s :<\/strong><\/p>\n<p><em>Social Media Strategy &amp; Campaign Execution (Organic &amp; Paid)<\/em><\/p>\n<ul>\n<li><strong>Multi-Channel Organic Social:<\/strong> Create, schedule, and execute engaging B2B social content across corporate channels (LinkedIn, Facebook, Instagram, X, YouTube) to support brand awareness and strategic marketing campaigns.<\/li>\n<li><strong>Paid Social Media Strategy:<\/strong> Develop, build, and optimize paid social media ad campaigns to amplify reach, support corporate priorities, and drive targeted B2B audience conversion.<\/li>\n<li><strong>Employee Advocacy Program:<\/strong> Manage the corporate social media advocacy platform distributing content newsletters, onboarding participants, and training employees on building their professional brands on LinkedIn.<\/li>\n<li><strong>Executive &amp; CEO LinkedIn Management:<\/strong> Partner with executive leadership and the Chief Communications Officer to develop content strategy, draft, and publish weekly posts for Veolia\u2019s North America CEO LinkedIn account.<\/li>\n<\/ul>\n<p><em>Multimedia Content Creation &amp; Editorial Production<\/em><\/p>\n<ul>\n<li><strong>Copywriting &amp; Publication Support:<\/strong> Write, edit, and curate compelling B2B copy for digital campaigns, blogs (managed via HubSpot), and press releases.<\/li>\n<li><strong>Visual &amp; Short-Form Video Assets:<\/strong> Design eye-catching graphics and produce\/edit short-form promotional videos using tools such as Canva, PlayPlay or equivalent tools.<\/li>\n<li><strong>Editorial &amp; PR Support:<\/strong> Assist with video scriptwriting, interview coordination, and daily media monitoring\/news reports as needed.<\/li>\n<\/ul>\n<p><em>Website Content Management &amp; UX (Drupal CMS)<\/em><\/p>\n<ul>\n<li><strong>Daily Web Operations:<\/strong> Build, update, edit, and publish digital content within the Drupal Content Management System (CMS), ensuring strict adherence to brand standards, accessibility, and high visual quality.<\/li>\n<li><strong>Campaign &amp; Landing Page Support:<\/strong> Collaborate between marketing, communications, and business development leads to create and publish dedicated campaign landing pages, blogs, and corporate messaging updates.<\/li>\n<li><strong>Technical &amp; On-Page SEO:<\/strong> Understand and implement core Search Engine Optimization (SEO) best practices across corporate web properties, including keyword placement, metadata, content structuring, and internal linking.<\/li>\n<li><strong>Generative Engine Optimization (GEO):<\/strong> Adapt and optimize digital content for AI search engines and Large Language Models (LLMs) (e.g., ChatGPT, Perplexity, Claude), ensuring VNA&#8217;s authority and content are easily cited and retrieved in conversational search query results.<\/li>\n<\/ul>\n<p><em>Performance Tracking<\/em><\/p>\n<ul>\n<li><strong>Search Performance Tracking:<\/strong> Monitor traditional and AI search visibility, adjusting keyword and editorial strategies based on evolving search behaviors.<\/li>\n<li><strong>Web &amp; Social Analytics &amp; Performance Reporting:<\/strong> Track digital channel metrics, synthesize insights to continuously refine channel performance.<\/li>\n<\/ul>\n<p><strong>Environnement de travail :<\/strong><\/p>\n<ul>\n<li>Professional office environment with hybrid work schedule flexibility.<\/li>\n<\/ul>\n<p><strong>Qualifications :<\/strong><\/p>\n<p><strong>Formation\/exp\u00e9rience\/ant\u00e9c\u00e9dents :<\/strong><\/p>\n<ul>\n<li><strong>\u00c9ducation :<\/strong> Bachelor\u2019s degree in Communications, Marketing, Journalism, Digital Media, or equivalent practical experience.<\/li>\n<li><strong>Exp\u00e9rience :<\/strong> Minimum 5 years of progressive experience in digital content management, social media, or digital marketing for a B2B organization or agency.<\/li>\n<li><strong>Corporate Environment:<\/strong> Proven comfort operating effectively within a matrixed corporate structure and coordinating with stakeholders across various management levels.<\/li>\n<\/ul>\n<p><strong>Connaissances\/comp\u00e9tences\/aptitudes :<\/strong><\/p>\n<p><em>Technical Knowledge &amp; Tool Proficiency<\/em><\/p>\n<ul>\n<li><strong>CMS proficiency:<\/strong> Hands-on proficiency updating and managing web content (experience with Drupal and Hubspot is preferred).<\/li>\n<li><strong>Social Platforms &amp; Paid Ads:<\/strong> In-depth knowledge of organic B2B social channels, employee advocacy tools, and executing targeted paid social ad campaigns.<\/li>\n<li><strong>SEO &amp; AI Search Literacy:<\/strong> Applied understanding of traditional SEO and enthusiasm for adapting content strategies for AI\/LLM search engines.<\/li>\n<li><strong>Visual Design &amp; Video Production:<\/strong> Functional skills in graphic creation and short-form video editing tools (e.g., Canva, PlayPlay, CapCut, or Adobe Creative Suite).<\/li>\n<li><strong>Analytics &amp; Management Systems:<\/strong> Familiarity with social management platforms, web analytics tools, and workflow management systems.<\/li>\n<\/ul>\n<p><em>Interpersonal &amp; Operational Competencies<\/em><\/p>\n<ul>\n<li><strong>Agile &#8220;Doer&#8221; Mindset:<\/strong> Highly motivated self-starter with a strong operational work ethic and the desire to contribute to higher-level campaign strategy discussions.<\/li>\n<li><strong>Communication Skills:<\/strong> Excellent written and verbal communication skills, with the polish and confidence required to interface with C-suite executives.<\/li>\n<li><strong>Time Management:<\/strong> Exceptional organizational skills to manage concurrent project requests, prioritize deliverables, and meet deadlines under pressure.<\/li>\n<\/ul>\n<p><strong>Exigences physiques :<\/strong><\/p>\n<ul>\n<li>Standard office equipment operation; occasional travel (&lt;10%) for corporate events, team meetings, or production shoots.<\/li>\n<\/ul>\n<p><strong>Informations suppl\u00e9mentaires :<\/strong><\/p>\n<p><strong>\u00c9chelle de r\u00e9mun\u00e9ration : <\/strong>$97,000 to $121,000 Per Year.<\/p>\n<p><strong>Avantages : <\/strong>Veolia\u2019s comprehensive benefits package includes paid time off policies, as well as health, dental, vision, life insurance, savings accounts, tuition reimbursement, paid volunteering and more. In addition, employees are also entitled to participate in an employer sponsored 401(k) plan, to save for retirement.<\/p>\n<p>Nous sommes un employeur souscrivant au principe de l'\u00e9galit\u00e9 des chances ! Tous les candidats qualifi\u00e9s seront pris en consid\u00e9ration pour un emploi sans distinction de race, de couleur, de religion, de sexe, d'orientation sexuelle, d'identit\u00e9 de genre, d'origine nationale, de handicap ou de statut d'ancien combattant prot\u00e9g\u00e9.<\/p>\n<div><\/div>\n<p>Clause de non-responsabilit\u00e9 : Les informations relatives au salaire, \u00e0 la r\u00e9mun\u00e9ration et aux avantages sont exactes \u00e0 la date de publication du pr\u00e9sent avis. L'entreprise se r\u00e9serve le droit de modifier ces informations \u00e0 tout moment, sous r\u00e9serve de la l\u00e9gislation applicable.<\/p>","protected":false},"author":0,"featured_media":0,"template":"","meta":{"_acf_changed":false,"_promoted":"","_job_location":"Boston, Massachusetts, USA","_application":"https:\/\/click.jobsplice.com\/redirect\/NTQ5MDQzNy4yMDY0LjY3","_company_name":"Veolia","_company_website":"","_company_tagline":"","_company_twitter":"","_company_video":"","_filled":0,"_featured":0,"_remote_position":0,"_job_salary":"","_job_salary_currency":"","_job_salary_unit":""},"job-categories":[],"job-types":[],"class_list":["post-20664","job_listing","type-job_listing","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/careers.veolianorthamerica.com\/fr\/wp-json\/wp\/v2\/job-listings\/20664","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/careers.veolianorthamerica.com\/fr\/wp-json\/wp\/v2\/job-listings"}],"about":[{"href":"https:\/\/careers.veolianorthamerica.com\/fr\/wp-json\/wp\/v2\/types\/job_listing"}],"version-history":[{"count":1,"href":"https:\/\/careers.veolianorthamerica.com\/fr\/wp-json\/wp\/v2\/job-listings\/20664\/revisions"}],"predecessor-version":[{"id":20665,"href":"https:\/\/careers.veolianorthamerica.com\/fr\/wp-json\/wp\/v2\/job-listings\/20664\/revisions\/20665"}],"wp:attachment":[{"href":"https:\/\/careers.veolianorthamerica.com\/fr\/wp-json\/wp\/v2\/media?parent=20664"}],"wp:term":[{"taxonomy":"job_listing_category","embeddable":true,"href":"https:\/\/careers.veolianorthamerica.com\/fr\/wp-json\/wp\/v2\/job-categories?post=20664"},{"taxonomy":"job_listing_type","embeddable":true,"href":"https:\/\/careers.veolianorthamerica.com\/fr\/wp-json\/wp\/v2\/job-types?post=20664"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}